BOSTON - Heather Kahn, a former Channel 5 news anchor, has returned to Boston's airwaves to become the spokeswoman for a new online partnership between Beth Israel Deaconess Medical Center (BIDMC) and the WCVB-TV website, TheBostonChannel.com.
Kahn will present video stories on the Health page of TheBostonChannel.com and will appear in television spots promoting the content of the BIDMC section of the Health page that goes live on April 16. The section will consist of monthly topical health reports featuring compelling patient stories, innovative treatment options, and tips from doctors. The first month's content will focus on the potential benefits and relative risks of weight loss surgery.
"To take a hospital with BIDMC's world class reputation and share its stories with TheBostonChannel.com's viewers is a great assignment," Kahn says.
"Heather was the obvious choice for this project," says Rhonda Mann, marketing director at BIDMC and a former coworker with Kahn in the health unit at WCVB. "She was perhaps the most loved and popular TV personality in Boston. People still ask me, 'what ever happened to her?'"
Kahn, a Malden native, flew up from her now Philadelphia home, to shoot the videos at the Channel 5 studios in Needham. She says she was thrilled when approached to be part of the new partnership.
"I have a deep affinity for both these institutions. I have a special affection for Beth Israel Deaconess because it's where my first three children were born." Kahn said. "I have a real connection with this hospital. I know what's going on behind those doors."
Kahn, who's now a stay at home mom, says she gets nostalgic when she comes back to Boston. "It's wonderful being home with five children but there are days that I really miss working in Boston," she says. "To have the opportunity to come back and to work with these people is wonderful."
Beth Israel Deaconess Medical Center is a patient care, teaching and research affiliate of Harvard Medical School, and ranks third in National Institutes of Health funding among independent hospitals nationwide. BIDMC is clinically affiliated with the Joslin Diabetes Center and is a research partner of Dana-Farber/Harvard Cancer Center. BIDMC is the official hospital of the Boston Red Sox. For more information, visit www.bidmc.harvard.edu.